Website speed is one of the most important factors for user experience and SEO. One of the biggest culprits of a slow website is large, unoptimized images. Here's why you should always compress your images.

1. Faster Page Load Times

Smaller image files mean your pages load faster. In today's fast-paced world, visitors expect pages to load almost instantly. A slow site can lead to high bounce rates, meaning users leave before they even see your content.

2. Improved SEO Rankings

Google has officially confirmed that page speed is a ranking factor for both desktop and mobile searches. A faster, more optimized site is more likely to rank higher than its slower competitors.

3. Saves Storage Space

Compressed images take up less space on your server. While this might not seem like a big deal at first, it can add up over time, saving you money on hosting costs and making your site easier to manage.

Pro Tip: Consider using the modern WebP format for your images. It offers even better compression than JPG and PNG, leading to even smaller file sizes with great quality.

Ready to speed up your site?

Compress your images in seconds without losing quality.

Go to Image Compressor